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PR & Marketing Specialist

Accepting Application

Posted 20 June, 2019

Permanent

Petaling Jaya, Malaysia

About the Job

  • Planning, developing and implementing effective PR communication campaigns.
  • Preparing content (copy, creatives) for all marketing collateral, including brochures, letters, emails and websites for The Group’s Platforms
  • To work closely with appointed PR Agency on streamlining key communications, angles, announcements and media strategies.
  • Assess opportunities for sponsorships and other media partnerships and relations
  • Carrying out competitive market analysis and competitor monitoring and brainstorms potential improvements or changes in marketing strategy
  • To manage and curate content on EDM to build customer loyalty and managing database.
  • Work closely with the team to incorporate marketing needs into overall project planning and strategy
  • Develop and evaluates marketing reports and sales data compiled by marketing staff members
  • Participate in planning and management of campaigns for The Livescape Group’s platforms that include conceptualisation and production of all marketing materials, including printed documents, media advertising spots, website content, and social media accounts
  • Solid knowledge of social media (blogs, Facebook, Twitter, etc.) and able to Manage social media platforms owned by the Livescape group inclusive of content curation, scheduling, engagements, contest and postings.
  • Overall ground support at all Group’s events

Responsibilities

  • Planning, developing and implementing effective PR communication campaigns.
  • Preparing content (copy, creatives) for all marketing collateral, including brochures, letters, emails and websites for The Group’s Platforms
  • To work closely with appointed PR Agency on streamlining key communications, angles, announcements and media strategies.
  • Assess opportunities for sponsorships and other media partnerships and relations
  • Carrying out competitive market analysis and competitor monitoring and brainstorms potential improvements or changes in marketing strategy
  • To manage and curate content on EDM to build customer loyalty and managing database.
  • Work closely with the team to incorporate marketing needs into overall project planning and strategy
  • Develop and evaluates marketing reports and sales data compiled by marketing staff members
  • Participate in planning and management of campaigns for The Livescape Group’s platforms that include conceptualisation and production of all marketing materials, including printed documents, media advertising spots, website content, and social media accounts
  • Solid knowledge of social media (blogs, Facebook, Twitter, etc.) and able to Manage social media platforms owned by the Livescape group inclusive of content curation, scheduling, engagements, contest and postings.
  • Overall ground support at all Group’s events

Job Requirements

  • 2 years working experience in the field of PR & Marketing
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About UCSI Consulting Group Sdn Bhd

UCSI Consulting Group is a consultancy firm specialised in the field of strategy, innovation and leadership. As the thought leader, UCSI Consulting Group leverages on the strength of the following strategic business programmes:
Strategic Advisory and Research;
UCSI Blue Ocean Strategy Consulting and Training;
UCSI Professional Development Centre; and
HR Services

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