Events / Grow

Branding for Success


Branding for Success

20 August 2017 10:00am
MaGIC (Malaysian Global Innovation & Creativity Centre) View map
Admission FREE
This event has passed

About the Event

‘Branding for Success’ is a program that covers 3 important topics on the fundamentals of a successful business – Branding, Business Model and Strategy – which help businesses to remain relevant and stand out from today’s overcrowded marketplace.

At the end of the session, participants will have an understanding of branding, incorporation of branding fundamentals and practical application of branding and business strategy to align with their business goals.

Join this session to get 2-hour sneak preview of 1-Day program on Branding for Success.

Level : Intermediate

Brief Agenda

9:30AM – 10:00AM Registration
10:00AM – 11:45AM Branding for Success
11:45AM – 12:00PM Q&A, End

About MaGIC educ8 Preview Session

MaGIC educ8 Preview session is a 2 hour workshop that summarises the actual content and will give participants an essence of the real workshop/course. One of the key objective of these Preview sessions is to evaluate all training vendors on board as affiliates and participants play a key role in providing evaluation on respective vendors to ensure that the educ8 Preview session will have quality affiliates that deliver quality content consistently.

Level: Intermediate
Note: Participants who attend a minimum of FIVE preview sessions are entitled to 10% discount for our upcoming MA Symposium 2017 happening this October!

Our Speaker

Mathew Chong

Mathew is a brand strategist with more than 10 years of branding consultancy experience – having worked with clients from Japan, Taiwan, Singapore, Malaysia and across the various industries such as finance, F&B, FMCG, government, hospitality, medical, property and retail. With almost 20 years of entrepreneurial experience, Matthew also has founded 10 different businesses, including the fastest growing local coffee chain store, COSANS Coffee.

Similar Courses
View more